Singaporean businesses are slowly adapting towards web marketing. Even with the hectic pace on this little island, businesses can still promote themselves online with minimum effort. The trick is…where? Here are the 6 biggest online properties Singapore businesses need to have presence on. Google The world’s most popular website with a 78% market share among …
Google Analytics Master Class (GAMC) in Malaysia 2010
We barely got a breather from the Google Analytics Master Class in Singapore last Tuesday and we found ourselves on an early flight to Kuala Lumpur in Kuala Lumpur (KL), Malaysia. Since we’ve never done business in KL (yet!), we didn’t know what to expect at this conference. Last year, the GAMC was only held …
Google Analytics Master Class, Singapore 2010
Update: The official Google produced video of Rachit’s presentation on Price Testing using Google Website Optimizer is now live on YouTube – link here. It’s also embedded below for your viewing pleasure! The rest of the report follows after the video … Yesterday we were at the Mandarin Hotel in Orchard to attend the Google …
The Rapid Rise of Google & Facebook in Singapore
In the last 10 years, the Internet has broken all the “traditional rules” of marketing and consumer behavior.In the past, the traditional, linear, one-way path of companies promoting their products worked well with consumers receiving the messages. Back then, because of the limited number of marketing channels, the only thing companies could focus on was getting more eyeballs. And because of the linear nature of consumer reaction, that would usually be enough to influence consumers into purchasing the product.
How to Integrate Your Business With New Social Media
There’s a lot of information on how social media can work for your business. But how do you get started? Follow these simple steps to get your business caught up to the social media marketing strategies.
