A meme is an idea, expression, person (or animal), that spreads rapidly through culture and the world. MEME’s are also like viral videos, except that a meme can also be a picture, a message, or an expression. Why are MEME’s important to us marketers? MEME’s represent our society’s collective interests. MEME’s are social proof on …
4 Steps to Social Media Success
There’s a lot of buzz about social media lately, and most businesses are starting to agree that it’s worth taking seriously as a marketing and customer engagement platform. But most brands when starting out in social media, are clueless in terms of overall strategy; posting here, replying there. There is no direction. I recently studied …
3 Simple Examples How Web Video Can Bring Life to your Products
Running out of ways to excite your customers (and sometimes even your organization) about your products? Tired of using colourful headlines and cheesy photos to try to entice your photos? Well, one of the most effective ways, and also becoming very popular today is using video to bring life to an otherwise 2-dimensional product. We …
Popular Social Media Marketing Platforms: Strengths & Weaknesses
I recently complete a few rounds of social media training in Singapore. Many businesses still are worried on what to do about Social Media Marketing. However, after sharing the social media landscape, their worries turned into excitement. I’ve listed out the most popular social media platform businesses have a presences on, and the strengths and …
The State of Social Media [Infographic]
Social Media is changing rapidly. Who’s winning the race? Who’s sinking? Mashable’s has a great article on the winners and losers of Social Media.
Top 6 Opportunities Online to Expand your Business in 2011 [Video]
We’re kicking it up a notch here at Happy Marketer with…drumroll please… videos! I recently spoke on Social Media and Search Marketing. The presentation great, and I had a requests for slides. But I wanted to create something special, so I created a condensed version of the presentation and uploaded to YouTube . To enjoy, …
Social Media World Forum Asia : Day 1 Thoughts
The Social Media World Forum Asia is one of the few big Social Media conferences in Singapore and even in Asia. According some past attendees, the conference size has doubled since last year, which is good new for conference organisers, UK based Sixdegrees and the social media industry. There were speakers from Media Agencies like Blugrapes …
5 Great Facebook Page Examples from Singapore
It’s hard to find good examples of Facebook pages from our little island of Singapore. But we’ve managed to few gems to share with you all. Here are 5 Facebook Pages from Singapore that we can all learn from. 1. Botak Jones The Botak Jones page includes tantalizing picture of their western food, plus any new items …
5 Ways For Using Video Marketing To Grow Your Business
If a picture is worth a 1000 words, then a video is worth 1000 pictures, or a lot of words. People love videos: it’s more engaging than pictures and text and gives so much more information in a shorter period of time. For years companies have been using video marketing and more than 2/3rds of …
4 Great Social Media Education Ideas
It’s hard to keep up with the pace of innovation that is coming from the internet. Businesses and education are struggling to make use of new Web 2.0 trends like social media. Social media has enabled everyone to connect and collaborate on a scale so easy and so quickly like never before.
Young students who have grown up in the internet age are used to its fast-paced nature and are already using it for school projects. Unfortunately for teachers and educators, most who have started using the web the last 10 years, fall short on fully utilizing the web’s tools that their students are so familiar with.
Social Media is what’s happening now on the web, and it’s here to stay. Here are some creative ideas on using Social Media Education in your classroom.




