What We Do
Our consultants have managed over $400,000 of Ad spend since 2004 and can help drive laser targeted Google traffic to your website at an affordable cost. In fact, our AdWords guarantee is this – working with us will always be cheaper than working with any other agency or Google themselves. Our clients include Singapore small and medium sized businesses who typically spend between $2000 and $15,000/month on Google AdWords.
Once we understand your business needs, we will recommend a budget and an expected number of visitors from the campaign. Just drop us a message with this form, or give or a call at +65 9143 9025 if you’d like to chat about your needs. Before you proceed, make sure you learn about Google’s official guidelines for dealing with third-party agencies like us.
Pay Per Click & Google Advertising Services
Here are some of the things we do for our Google AdWords clients in Singapore …
- Exhaustive keyword research:
Your customers are already searching for a product/service like yours. we will find these keywords and phrases. And while many PPC agencies might stop by finding the easiest keywords (brand names or general words), we’ll go the extra mile to find hundreds of lesser known keywords that will provide a much better conversion rate. Learn more about keyword & competitor research.
- Expert campaign setup:
Google campaign can be a 24/7 source of online leads and sales. But if it’s set up the wrong way, it can also be a money hole which keeps sucking your advertising dollars into the wrong drain. Talk to us and have an expert set up your campaign. We’ll pick the best keywords, content properties, ads and landing pages to give you the perfect start you need in this competitive medium. Learn more about campaign setup services & packages
- Compelling ads to maximize click-through-rates & conversions:
AdWords ads have about 70 characters of space per ad. Squeezing your competitive advantages in those two tiny lines is an art that takes experience. We’ve written ads that have click-through rates of over 40% (the industry average is about 0.5%) and can do the same for your business. Learn more about campaign management & optimization.
- Constant testing & improvement:
Here’s a dirty little secret that only the most successful internet marketers know. All the money in AdWords is made by constantly testing different versions of ads and improving click-through-rates and conversion rates. With just a few months of testing, you can leave your competing ads miles behind and your CTRs and conversion rates can be 400-800% more than competitors! Learn more about campaign management & optimization.
- Eliminate non-performing keywords and add new relevant phrases:
Sometimes, even the best testing isn’t able to salvage some keywords. It is then important to identify these keywords and stop spending money on them. On the other hand, every new week of running ads gives us new lessons on new and more relevant keywords that are worth testing. Learn more about campaign management & optimization.
- Landing Pages & Strategy Consulting:
So we can get the traffic to your door. Are you exploiting that traffic to the best of its abilities? Are you committing the cardinal sin of sending targeted traffic to your untargeted home page? We can help you identify bottlenecks in your current conversion process and design/write persuasive landing pages to attain your sales/lead generation targets. Learn more about campaign management & optimization.
Some of Our AdWords Clients
Frequently Asked Questions
Like any mature marketing medium (think of newspapers, television and print advertising) … there is an art and science to getting AdWords to bring results. And the biggest ingredient to PPC success is applying the right strategies, with commitment and consistency.
Doing paid search marketing in-house is a bit like defending yourself in a court … without a lawyer. You could do it, you’re allowed to. But it’s pretty dangerous. If you would want to hire the best lawyers & legal partners you could afford, right?
It’s the same with your marketing campaigns. You could probably hire a cheap intern or find an interested employee and they could figure out how to play with Google AdWords. But when you’re spending your limited money in advertising, do you want to leave things up to chance?
Google Adwords has enormous potential to help ANY business. Never before in the history of advertising, has it been possible to spend 5 bucks, 10 minutes to write some ads and get access to 200 millions targeted prospects using Google AdWords.
You’ve probably heard a lot of great things about Google AdWords – Access anyone who’s using Google, around the world, pay only when a visitor arrives at your site and lower cost of customer acquisition than traditional media.
And the choices are amazing – you can target countries, states and cities with your advertising. You can know the exact demographic of the person seeing your ad. You can show text ads, image ads and even video ads. You can control your budget down to the cent. You’ll know the exact amount of money each customer makes you. And you don’t have to pay unless the visitors actually come to your site and listen to your marketing pitch.
So, take a look at the portfolio above, read through your options on this page … and if you need your business to dominate the Internet, contact us so we can get started right now!
Rachit Dayal been working with Google AdWords since 2004. In Jan 2006, he became the first person in Singapore to become an AdWords Qualified Professional (then re-qualified in 2008). Rachit has passed Google’s rigorous examination, completed a 90-day AdWords internship period, and managed numerous accounts with ad spends of upto $15,000 each per month.
But that’s only half the story – Beyond these qualifications and experiences, he has spend thousands of dollars + and hundreds of hours each year, studying books, attending Google AdWords seminars and learning from the brightest minds in the industry to be at the forefront of Google AdWords knowledge in the world. When you work with us on your Google AdWords account, you don’t just get a resume of qualifications – you get the same strategies that the most advanced marketers in the world are using.
We’ve managed over $150,000 of PPC ads and seen them result in over a million dollars of sales. We also reinvested almost all our profits back into education – networking, participating in “inner circles”, and learning from the best PPC/Direct marketers in the world.
Search Advertising is a complex but effective marketing medium. And it’s hard to explain its features and pitfalls in just one short page. If you’re interested in starting a new Google AdWords campaign or optimizing and existing Pay Per Click campaign … then drop us an email (at email@example.com) or leave us a message with the form below.
We’ll set up a face-to-face meeting where we can tell you whether AdWords is appropriate for your business. And if we do take you on as a client, all our new clients get FREE S$150 credit as a bonus on their first month of AdWords spend.
What should you do next?
The first step to all of this is a good chat about your business and your needs from online marketing. So drop us an email (firstname.lastname@example.org) or give us a call at +65 9143 9025 and talk to us about your needs.