SEO Copywriting

Keywords need content, that’s obvious. The more content you have means more ranking power and happier visitors. Visitors love content that is useful and adds value to their lives. The more value your business gives your customers, the more valuable they see in your business.

Heading and Sub-Heading Optimization

Headings are the first text the prospect will see. It has to focus on appeal and deliver and offer. Sub-headings help break up articles into smaller ‘chunks’. It is best to break up your articles into 1-3 paragraph ‘chunks’, each having its own sub-heading. We do our best to integrate your keyword phrases into sub-headings and headings.

SEO Copywriting for Content
Mapping Keywords to content is the next crucial step (after keyword research).
We’ll target the ‘money keywords’ to optimize page content. Our SEO consultants will make sure the SEO keywords are being placed in your content naturally and will also help make the content straight to the point and compelling to the reader.

Meta Tagging
A crucial part of SEO, this is where each page on your website is correctly titled and given a unique ‘meta description’ according to the appropriate keywords for that page. This is step is important for the Google search engine to find your page easier and also for searchers to understand your page better on the results page. Each page get’s unique and compelling Title and meta description tags.

Long Term Content Strategy and Optimization
Your website needs to provide relevant content for its visitors. Our SEO Consultants will advise you on the relevant content that should be on your site that is aligned with your SEO brand strategy. We will also optimize existing content to your keywords. Our long term goal is to have ‘double listing’ or 2 page listings for each keyword.