Trainers’ Profiles
Rachit Dayal

Rachit Dayal, was Singapore’s first Marketing Professional to be certified by Google as a Qualified Advertising Professional in January 2006 and a Qualified Analytics Consultant in 2009. Rachit is an honours graduate from the National University of Singapore with a major in Computer Science and a minor in Technopreneurship. He also attended the prestigious NUS Overseas Colleges program and spent one year studying marketing at the University of Pennsylvania in the USA.
At Happy Marketer’s Consulting Practice, he handles all business relating to Search Engine Marketing, Web Analytics, Website Usability and Online Marketing Strategy. Rachit is also a Master Practitioner of NLP certified by Dr Richard Bandler, the founder of NLP. He is also an Advanced Communicator in the Toastmasters International Public Speaking program.
David Liem

David Liem is one of the Cofounders of Happy Marketer. His expertise lies in social media marketing, Web 3.0 design & marketing, and corporate training. He is certified by Google as a Qualified Advertising Professional, and an Analytics Consultant. For over 5 years, David has trained for all types of audiences, from children to teens, to leaders in the education and corporate world. David’s experiences have allowed him to lead and manage programes and workshops involving business training such as social media marketing, copywriting, website design, search engine optimization, search engine advertising, web analytics, desktop publishing, as well as soft skills training like accelerated learning, leadership development, and presentation skills.
David holds a Bachelors Degree in Economics from the University of Victoria, Canada. He is a Master Practitioner of NLP certified by Dr Richard Bandler, the founder of NLP. He is also an Advanced Communicator Silver in the Toastmasters International Public Speaking program and has held many leadership positions within the organization. David was also active in AIESEC, the world’s largest student organisation and help many leadership positions.
Prantik Mazumdar

Prantik Mazumdar is a Partner at Happy Marketer and leads the Social Media, Mobile & Display Advertising practice.
In social media, he has extensive experience working with clientele in the public sector (NTUC, IE Singapore, iDA, CII, SICCI), educational institutes (UCLA-NUS, NTU, INSEAD, APMI Kaplan) and retail outlets (Cheers, Courts, Petstore, Brewerkz) Prantik began his career in the civil service with IE Singapore, where he helped companies establish their international presence.
Prantik is a devoted social media user with over 2,000+ Facebook friends, a LinkedIn network comprising of 1800+ professionals and a social media Klout© score of 60.
