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It’s the time of the year for marketers to finalise budgets for next year. As you chalk out and finalise numbers here is a primer to help you finalise numbers for 2016.

2015 had its share of surprises, while responsive design was on the cards for most digitally invested marketing – no one was really prepared for Mobilegeddon. Recent updates and changes from Google show that Mobilegeddon is not over but its just the beginning. 

And what’s the thing with Google and Facebook apps, have the two giants joined forces? Get ready for the 2016 juggernaut. Read more in the attached slides.