When I first announced that I was joining Happy Marketer, I had mixed reactions from both sides — friends who are marketing leaders in brands thought I was way too old to slog it out in an agency; whilst new colleagues asked me (often with...
Hello from Seattle! My first MozCon so you can imagine how excited I am right now plus I met so many awesome people at the conference and at the #MozCrawl of course! Alright so for those who could not attend or are looking for the key...
Happy Marketer is the happiest place to be or that is what our #HappyTribe will have you believe! You ask why? Well, hear it straight from the horses' mouth! ;) We asked our employees what they truly like about working with Happy Marketer, and this is...
The past few weeks have been extra eventful at work. As some of you might know, Happy Marketer submitted to a bunch of awards this year and our big boss Rachit, being as kind as ever, nominated me as "The Most Promising Newcomer" for the...
We kicked off 2015 with our very first batch of submissions to a bunch of awards, both at the local and regional levels. Two of our major submissions were to the Marketing Magazine's Agency of the Year (AOTY) awards and the Mumbrella Asia Awards. And guess what!...
As we come to the end of another wonderful year, it seems like a perfect moment to start looking ahead to see what’s in store for the digital industry. As you know that it takes two to tango, SEO alone cannot stand tall as building content strategies...
It's been a decade since the world has enjoyed the ever-evolving phenomenon of social media. I sometimes really wonder how did we spend the 3-5 hours per day that we currently spend on Facebook, LinkedIn, Twitter, Whatsapp & Instagram pre-2003 when neither of the networks...
Walk in to our office at 9am in the morning and we are already at work, playing good music and catching up on gossip and work of course! (I did not miss that!) Surprisingly, even if you visit us late in the evening, there we...
Recently Richard Bleasdale, Managing Partner of The Observatory Asia Pacific had dished out some words of wisdom to Singapore agencies urging them to be selective at their pitches given the amount of resources that get burnt in the process. This once again reignited the debate...