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14 Jul, 2015 MozCon Day 1

Posted in Advertising, Agency, Analytics & Testing, Content Marketing, Digital Marketing, Display Advertising, Google AdWords, Google Analytics, Happy Marketer, Happy Marketer Updates, Mobile Marketing, Online Marketing, Online Marketing, Social Media, Video Marketing by Kanchan

Hello from Seattle! My first MozCon so you can imagine how excited I am right now plus I met so many awesome people at the conference and at the #MozCrawl of course!Alright so for those who could not attend or are looking for the key...

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24 Dec, 2014 Social Media: 15 Predictions for 2015

Posted in Advertising, Agency, Branding, Content Marketing, Copywriting, Designing, Digital Marketing, Education, Email Marketing, Event Marketing, Facebook, Happy Marketer, Luxury Brands, News & Updates, Online Marketing, Singapore, Social Media, Social TV, SoLoMo, Video, Video Marketing, Viral Marketing, Whatsapp by Prantik
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It's been a decade since the world has enjoyed the ever-evolving phenomenon of social media. I sometimes really wonder how did we spend the 3-5 hours per day that we currently spend on Facebook, LinkedIn, Twitter, Whatsapp & Instagram pre-2003 when neither of the networks...

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07 Oct, 2013 This Week in Infographics – High Search Traffic, LinkedIn Brands, Vine & Instagram, Measurement in Analytics

Posted in Branding, Content Marketing, Copywriting, Google AdWords, Google Analytics, Happy Marketer Updates, LinkedIn, News & Updates, Online Marketing, Photography, Search Engine Optimization, Search Optimization, Social Media, Video, Video Marketing by Kanchan

Google rolling out the Hummingbird update wasn't the only surprise they had in stock! This week Google announced two major changes, which would go really well with their fan base. Google Adwords is undoubtedly the most used online marketing tool. This week Google enhanced the...

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23 Sep, 2013 This Week in Infographics – Dos in AdWords, Perfect Tweet, Video Types & Social Media in GA

Posted in Analytics & Testing, Content Marketing, Google AdWords, Google Analytics, Happy Marketer, News & Updates, Online Marketing, Social Media, Twitter, Video Marketing by Kanchan

As a agency professional, marketing manager or webmaster, you are constantly looking to upgrade your skills with workshops and training. And that's why we have Google Classroom training program next month designed and approved by Google Singapore, that condenses all the essential knowledge you need...

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19 Aug, 2013 This Week in Infographics – Retargeting, LinkedIn Analytics & Video Optimization

Posted in Content Marketing, Conversion Strategies, Google AdWords, Google Analytics, Happy Marketer, LinkedIn, News & Updates, Online Marketing, Search Engine Optimization, Search Optimization, Social Media, Video Marketing, YouTube by Kanchan
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Hola Marketers! Last week our Managing Partner, Mr. Rachit Dayal, was featured in an interview by YourStory, which talks about 'Understanding The Digital Marketing Space In Singapore'. Do read! :)A lot has been happening in Digital Marketing lately! If you have been too busy to keep up...

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12 Aug, 2013 This Week in Infographics – Link Building, Embedded Posts, YouTube Playlist & Landing Page Optimization

Posted in Analytics & Testing, Conversion Strategies, Facebook, Google AdWords, Google Analytics, Happy Marketer, News & Updates, Online Marketing, Search Engine Optimization, Social Media, Video Marketing by Kanchan
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It was a long weekend and I am guessing you made the most of it! ;) Last week, Facebook announced that they are testing a popular feature 'Trending Topics' for Facebook users. They also announced Story Bumping and Last Actor features which will put important...

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05 Aug, 2013 This Week in Infographics – Pinterest, GA Filters, Optimizing Video & Landing Pages

Posted in Content Marketing, Conversion Strategies, Google Analytics, Happy Marketer, Online Marketing, Pinterest, Search Engine Optimization, Search Optimization, Social Media, Video Marketing by Kanchan
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Hola! Hope you'll had a fantastic weekend! Now before you start off with your work, have a look at this week's Digital Marketing Infographics & tell us which one you found the most useful & share-able. Tip #1: You can improve your landing page experience – and...

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29 Jul, 2013 This Week in Infographics – Sitelinks, Graph Search, In-Stream Video Ads & KPIs

Posted in Facebook, Google AdWords, Google Analytics, Happy Marketer, Online Marketing, Search Engine Optimization, Search Optimization, Social Media, Video Marketing by Kanchan
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Happy Monday, everyone!Infographics are the most popular way to share data with others and last week, LinkedIn announced the launch of a new player on Slideshare specifically for infographics! This means that when infographics get uploaded to SlideShare as PDFs, they will be automatically detected as such...

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22 Jul, 2013 This Week’s 4 Digital Marketing Infographics You Can’t Miss!

Posted in Designing, Facebook, Google AdWords, Google Analytics, Happy Marketer, Online Marketing, Search Engine Optimization, Social Media, Video Marketing, YouTube by Kanchan
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Hope you guys had a fantastic weekend! In case you've been too busy to read up on our weekly tips, we've compiled a list of top 4 Digital Marketing Infographics from this week. Tip #1: Improving your AdWords Click-Through Rate means raising your Quality Score and search...

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12 Jul, 2013 This Week’s 4 Digital Marketing Infographics You Can’t Miss!

Posted in Google Analytics, Happy Marketer, Online Marketing, Search Optimization, Social Media, Video Marketing, YouTube by Kanchan
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Gearing up for the week ahead? We've got some interesting tips for you in this week's edition of Digital Marketing Infographics. We feature common causes of Google Panda Penalty, Importance of Brand Advocates, Power of Online Videos & Important Metrics to Track in Analytics for...

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