» viral marketing

19 Apr Newsjacking: Social Do’s and Don’ts

Posted at 09:35h in newsjacking, Social Media, Social Media Marketing, viral marketing by Joel Go 0 Comments

Newsjacking is all about taking a trending topic and referencing it in your copy or creative. This turns popular news into a method for increasing your brand’s reach and engagement.

12 May Social Media Marketing Case Study: How NUS Computing’s Facebook Video Went Viral

Posted at 16:08h in Education, Social Media Marketing, viral marketing by Anupama Hedge 0 Comments

Social Media Marketing Case Study

The National University of Singapore (NUS) is ranked among the best education institutions in the world. But what happens when a global university wants to increase brand awareness levels for a particular school? That’s where social media marketing comes in. We united a diverse group of students, staff and alumni through a heartwarming video on social media, all the while growing reach and engagement levels.

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19 Apr Newsjacking: Social Do’s and Don’ts

12 May Social Media Marketing Case Study: How NUS Computing’s Facebook Video Went Viral