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24 Dec Social Media: 15 Predictions for 2015

It's been a decade since the world has enjoyed the ever-evolving phenomenon of social media. I sometimes really wonder how did we spend the 3-5 hours per day that we currently spend on Facebook, LinkedIn, Twitter, Whatsapp & Instagram pre-2003 when neither of the networks...

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26 Feb What Facebook’s Whatsapp Acquisition Means for Marketers?

In my recently published article by Campaign Asia, I had outlined potential scenarios for how Facebook will integrate new toy Whatsapp into the offering, and what opportunities brands might get out of the blockbuster deal. Here is an infographic which explains the entire article in a glance! ...

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