The modern banknote was formalized in the 17th century. Paper currency, however, dates as far back as the 7th century.Modern banking came into existence in the late 16th century.Cut to a couple of centuries later -Commercialized Internet happened to us in the 1990s.Digital Transformation became a buzzword probably in 2017.So what really happens when a centuries-old established world order meets a new paradigm shift in human behaviour, just shy of two decades old?
To win every game, you need a solid game plan! This very much applies to Insta Story as well. In my last blog, we had discussed how Insta Story is a game changer in social media marketing in 2018 and 2019, so now you know the goodies, but how is your brand going to use them strategically?
Newsjacking is all about taking a trending topic and referencing it in your copy or creative. This turns popular news into a method for increasing your brand’s reach and engagement.