With so many retail businesses out there and numerous online platforms for them to sell their products on, how does one stand out from the saturated market? In this blog post, I will focus on how some home businesses and small businesses have creatively used Facebook Live videos for sales.
You’ll agree that the world of social media marketing is never static, with new social media updates announced daily.
We’ll help you keep up with these social media updates, and show you how to use them to grow your business online. From Facebook to YouTube, we've recently seen some great new features that will undoubtedly affect the work of social media marketers in the weeks to come.
If you’re in the consumer goods industry, you know that it’s difficult to make your brand consumers’ first choice. Nowadays, your social media campaigns play a huge role in enhancing your brand awareness, consumer engagement and, ultimately, driving sales.
It's been a decade since the world has enjoyed the ever-evolving phenomenon of social media. I sometimes really wonder how did we spend the 3-5 hours per day that we currently spend on Facebook, LinkedIn, Twitter, Whatsapp & Instagram pre-2003 when neither of the networks...
Based on Chip & Dan Heath's bestseller 'Made to Stick', this slide deck shows how we can apply 6 rules to make our own messages “stick”. With social media case studies from Mc Donalds Gol! World Cup Brasil commercial, P&G's #LikeAGirl campaign, Dumb Ways to...
Social Media Professionals have this love hate relationship with Facebook. We love it when they introduce a new feature which helps us reach or engage more audience, but we hate the lack of control when they change the algorithm.Since January 2014, a lot of us...
