Social Media Marketing

Social Media Management Training in Singapore & APAC

Looking for a social media workshop to get your organisation up to speed on this latest trend? This workshop will provide you with insights and hands on learning to help you implement Social Media for your business. You will discover the possibilities of Social media for various functions of your business, which would include PR and communications, Marketing, Branding and Human Resource.

Who Should Attend?
The Social Media Management Training can be catered for business owners, marketing professionals, sales executives, corporate communication officers and web/IT professionals.

Training Topics

Facebook Marketing Strategies

How exactly do you make Facebook work for your cause? There’s much mystery on how effective social media like Facebook is, but we’ll unveil the most successful facebook marketing tactics used by B2B and B2C marketers worldwide.

Facebook Places

We will cover an intro to Facebook Places, how businesses can use it to drive more foot traffic, how businesses can use it to drive more sales, appropriate etiquette for employees, privacy settings, the future of location based services.

Online Reputation Monitoring Tools

In Social Media, if you want to reach your target audience, you must find out where they are, and what they are talking about. In this session we’ll show you how to find out what people on the web are saying about your organization, what topics are important to them, and how to reach out and connect to them.

Developing a Social Media Policy

Social networking through the use of Internet-based and other electronic social media tools is integrated into everyday life. This discussion is intended to provide staff with guidelines to eliminate any confusion concerning the use of social media both for personal and business use.

Social Media Case Studies

How exactly do you make Social Media work for your organization? We’ll critique a variety of case studies used by B2B businesses and government agencies locally, regionally and worldwide and discuss its local applications. Each case study will include actionable recommendations from the trainer.

Social Media Marketing Strategies

A continuation from social media case studies – we will dive deeper into how organization strategize and execute their social media marketing projects. The discussion will also touch upon on potential opportunities and challenges your team may face rolling out social media as well as actionable recommendations from the trainer.

Hands on with Popular Social Media Tools

In this session, you will have an opportunity to discover how popular social media tools like Twitter, LinkedIn, Wiki’s, and Blogs are used both for personal and business use. We will also share useful tips on how to use these tools effectively.

Integration within Online & Offline Campaigns

There’s an art to integrating social media presence into the company’s offline & online campaigns. We will look at case studies involving how organizations have used social media to complement their conference marketing efforts.

Facebook Advertising

As the world’s most popular website, Facebook is also the biggest inventory of text & graphic ads available on one website. In this session, we’ll introduce Facebook’s Ad platforms, formats available & budgeting. We’ll also talk about how it compares to Display Ads & SEM.

Facebook Marketing Strategies

How exactly do you make Facebook work for your cause? There’s much mystery on how effective social media like Facebook is, but we’ll unveil the most successful facebook marketing tactics used by B2B and B2C marketers worldwide.

Social Media Budgeting & ROI Measurement

Metrics like traffic & impressions may seem like the easiest way for the management team to measure social media performance. But the social media metrics are different and we’ll tell you what they are.

Principles of Effective Websites that Convert

Getting traffic is only one half of the puzzle, the other half is converting those visitors into paying customers. In this session, we’ll talk about usability principles, site testing and using better design to improve conversions.

The Social Media Training Team

Our training are passion social media practitioners and marketers and we love sharing our excitement with the world. Check out our latest episodes of Happy Hour to see hour trainers in action.

About Us & Our Past Social Media Training Clients

Happy Marketer Private Ltd is one of South East Asia’s leading training and services provider in the fields of Search Marketing, Social Media Marketing and using Google’s Tools. The company is only one of three agencies in the region to be certified as a Google Analytics Certified Partner. We’re also certified as Google AdWords Certified Partners , providing validation of our Search Marketing skills by Google.

Our training division has worked with over 120 businesses and 1400 participants, and helped them acquire the necessary skills to get more results from digital marketing and its set of marketing tools. We strive to make our trainings customized to the audience, interactive in nature and always focused on achieving results for those who participate.

We are based in Singapore, and offer training services in Singapore, Malaysia, Indonesia, Thailand and other regional locations.

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Can’t find the topic you’re looking for?
No problem! We customize all our social media training programs to suit each organization we work with. Get your business caught up with latest and most important social media trends and strategies now.

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